News

Facebook teams up with Fox on Super Bowl

Facebook teams up with Fox on Super Bowl

SUPER SOCIAL SUNDAY: Facebook and Fox team up for the Super Bowl. Photo: Associated Press

By Alexei Oreskovic

SAN FRANCISCO (Reuters) – Facebook Inc is collaborating with Fox Sports for Sunday’s Super Bowl broadcast, the social network’s latest move to increase its role as a hub for real-time conversations around sports and news events.

Fox will integrate content from Facebook into its pre-game television programming, including public comments from Facebook and Instagram users about the football game as well as fan statistics based on collective data from Facebook’s members.

The two companies have also created a website that will feature Facebook user data and videos of all the commercials that air during the game.

Facebook is increasingly competing with Twitter Inc to establish itself as the go-to hub for online discussions about sporting events, television programs and celebrities.

The Super Bowl collaboration with Fox builds on an existing partnership that Facebook struck with the TV network last year. More than 100 million viewers are expected to watch the football game on Sunday, which will pit the Denver Broncos against the Seattle Seahawks.

(Editing by Stephen Coates)

What's Hot on STAR

Ken, Colleen, & Kurt’s I-Cubs to the Rescue

icubs-rescue-16-FI

Your kid’s Little League team could get some professional help from an Iowa Cubs player.

CelebrAsian

celebrasian

Check out the 14th Annual Asian Heritage Festival this Friday and Saturday!

STAR 102.5’s Grand Gas Giveaway

grandgasgiveaway-FI

Crack the code and win $1,000 in gas

What’s On Tap

whatsontap-FI

Find out where the cool places are to be this week. Presented by Bud Light.

Hire Me Iowa

HireMeIowa_620x400_final

Looking for a job around the Des Moines area? Check out our current job listings here.

STAR Email Club

:Star_EmailClub-01

Join now for your shot at concert tickets, CDs, movie passes & more!

Recent Headlines

9 hours ago in Entertainment

Judge denies motion for new Gawker-Hulk Hogan trial

hulk84135568722

A Florida judge has denied Gawker's motion for a new trial in the Hulk Hogan sex-video case and won't reduce a $140 million jury verdict.

15 hours ago in Entertainment

Depp back as Mad Hatter in ‘Alice Through the Looking Glass’

22-overlay-3

The movie follows on from the 2010 box office hit "Alice in Wonderland," which starred Depp alongside Australian actress Mia Wasikowska as the titular heroine and Oscar nominee Helena Bonham Carter as the Red Queen.